Luminous Femme

CREATIVE DIRECTION
LEAD CAPTURE STRATEGY
DIGITAL ASSETS
TYPOGRAPHY SUITE
ART DIRECTION
CURATED VISUAL ASSETS

Luminous Femme, the visionary brand led by Heba Tallah, needed a visual identity that radiated feminine power, clarity, and elegance. Through intentional creative direction, a custom typography suite, and elevated Canva templates, I built a polished digital presence rooted in soulful leadership and expression. With a focus on cohesion and adaptability, I sourced evocative imagery and developed assets that empower Heba to show up with visual consistency across platforms—amplifying her message and magnetic presence.