AWÜA
BRAND IDENTITY
CUSTOM SQUARESPACE DESIGN
COPYWRITING
E-BOOK DESIGN
CREATIVE DIRECTION
LEAD CAPTURE STRATEGY
I partnered with Elina O. Vincent to establish the digital foundation for AWÜA, a wellness-forward brand offering premium Kangen Water® systems and EMF harmonizing devices. I led the creative direction, established a clean and modern aesthetic, and built a fully custom website tailored to the brand’s mission of promoting clarity, balance, and purpose.
In addition to the website, I designed a branded e-book and integrated a lead capture system, enabling visitors to easily exchange their email for instant access to the downloadable PDF. The goal was to create a smooth, user-friendly experience that supports both education and conversion.
